Doctors have a duty to engage in social media

From KevinMD:

Some physicians may be hesitant to participate in social media outlets, like Facebook and Twitter.

Well, get over it.

Great post by pediatrician Bryan Vartabedian who addresses this topic. Indeed, physicians have lost control of the online message, especially with, according to recent data, 60+ percent of patients visiting the web first when looking for health information.

Instead, anti-vaccine proponents and homeopaths have embraced the Internet, and now exert tremendous influence on patients. We doctors have no one to blame but ourselves for being so slow to get online.

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